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memoryBlue

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Sales development firm providing outsourced B2B lead generation, appointment setting and lead qualification for technology companies.

44 case studies

Adobe
Lead Generation
SaaS
10K+ Employees
N/A
San Jose, CA
N/A
  • 60 target accounts identified
  • 80% penetration rate with enterprise target accounts
  • 6-month C-level engagement program
Couchbase (Sales Hiring)
Lead Generation
Software Development
501-1K Employees
N/A
Santa Clara, CA
N/A
  • 10 memoryBlue SDRs converted to full-time employees
  • Converted reps now carry multi-million-dollar quotas
  • Best year and best Q1 ever, per Couchbase
Darktrace
Lead Generation
Cyber Security
1K-5K Employees
N/A
Cambridge, United Kingdom
N/A
  • 216 sales professionals placed over three years
  • Became exclusive hiring partner after one year
  • 16-day average time-to-hire
  • 14 memoryBlue alumni hired
Motorola Solutions
Lead Generation
Telecom
10K+ Employees
N/A
Chicago, IL
N/A
  • 1,339 outbound SQLs over 20 months
  • Average lead score of 9.1/10
  • Meetings with public safety and education accounts
Elastic
Lead Generation
Software Development
1K-5K Employees
N/A
Los Altos, CA
N/A
  • 280 sales qualified leads in 5 months
  • 62% of SQLs progressed into full sales cycles
  • $2.5M+ in qualified pipeline in 5 months
  • $200K+ in closed revenue within 4 months
Quantum
Lead Generation
Technology
501-1K Employees
N/A
San Jose, CA
N/A
  • $2.8M in pipeline in the first 2 months
  • $180,000 in closed revenue within 6 months
  • $43,000 average deal value
Symantec
Lead Generation
Cyber Security
10K+ Employees
N/A
Mountain View, CA
N/A
  • 25% increase in SQLs over 15 months
  • 63% MQL-to-SQL conversion rate
  • 40,000+ contact records built and cleansed
Trend Micro
Lead Generation
Cyber Security
5K-10K Employees
N/A
Tokyo, Japan
N/A
  • $2.25M in sales pipeline generated
  • 9 deals in active forecast within 3 months
  • 16 longer-term opportunities identified
CentralSquare
Lead Generation
SaaS
1K-5K Employees
N/A
Lake Mary, FL
N/A
  • 988 outbound SQLs over 33 months
  • $57.6M in pipeline value within two years
  • $836,000 in closed annual recurring revenue
  • 138 SQLs in the first 90 days
Couchbase (Sales Development)
Lead Generation
Software Development
501-1K Employees
N/A
Santa Clara, CA
N/A
  • 1,300+ meetings with key decision-makers
  • Average lead score of 8.89/10
  • 28 SDRs hired by Couchbase from memoryBlue
  • Public sector accounts engaged (FAA, Raytheon, DHS, USMC, NOAA)
BAI
Lead Generation
Cyber Security
N/A
N/A
Annapolis, MD
N/A
  • $5M+ in pipeline generated
  • $500K+ in closed revenue
  • Four manufacturer campaigns (Gigamon, FireEye, Palo Alto Networks, Okta)
  • Three SDRs hired full-time from memoryBlue
Asimily
Lead Generation
Cyber Security
N/A
N/A
Sunnyvale, CA
N/A
  • Qualified pipeline built in EMEA and the Middle East
  • Entered new markets without permanent local hires
  • Success measured by qualified meetings sat per month
Gainsight
Lead Generation
SaaS
N/A
N/A
Redwood City, CA
N/A
  • 170% quota attainment in EMEA
  • 530 sales meetings from the US program (58 per month)
  • 103 sales meetings from the EMEA program
  • $500K+ in closed-won deals
  • NPS of 10
Becrypt
Lead Generation
Cyber Security
N/A
N/A
London, United Kingdom
N/A
  • $190K monthly revenue run-rate
  • 14 active resellers recruited in 18 months
  • Major distributor signed within 6 weeks
  • First deal closed within 90 days
HyTrust
Lead Generation
Cyber Security
N/A
N/A
Mountain View, CA
N/A
  • Multiple meetings moved to next sales steps
  • Meeting quality and sit rate exceeded expectations
  • Expanded presence into new industries
Qubole
Lead Generation
SaaS
N/A
N/A
Santa Clara, CA
N/A
  • 120% of performance targets exceeded
  • 3x increase in SDR team size
  • Program expanded from EMEA to the US after 6 months
Deep Instinct
Lead Generation
Cyber Security
N/A
N/A
New York, NY
N/A
  • Meeting sit rate 7x higher than the previous agency
  • Sales-accepted lead targets exceeded during the pilot
  • Complex value proposition adapted for each buying level
Malwarebytes
Lead Generation
Cyber Security
501-1K Employees
N/A
Santa Clara, CA
N/A
  • 300+ sales qualified leads in 6 months
  • $2.5M in active pipeline
Global Travel & Hospitality Marketplace
Lead Generation
Travel
N/A
N/A
N/A
N/A
  • 106% of goal achieved in the first project
  • 358 videos generated at a 70% conversion rate
  • 50% of Learning Series completions driven by agents
  • 32% of new ambassadors converted by memoryBlue agents
Orchestro
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • 60%+ of sales leads that converted to revenue came from memoryBlue
  • Engagement grew from one salesperson to a national sales force
  • 1.5+ year partnership
Measure
Lead Generation
Technology
N/A
N/A
N/A
N/A
  • 150% year-over-year growth in leading sales indicators
  • 70% increase in unique customers
  • Sales talent sourced through the Rising Stars program
MicroPact
Lead Generation
Software Development
N/A
N/A
N/A
N/A
  • First meeting cost 30-50% of an internal sales team
  • 18,000 individuals called in the initial campaign
  • Federal, state and local sales supported
Metastorm
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • 100% visibility into sales lead sources and status
  • More qualified leads delivered to field reps
  • Closer alignment between marketing and sales
Eloqua
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • Record-setting inside sales team built from scratch
  • Hire closed a $93,000 deal plus a $20,000 upsell
  • Team planned to grow from 7 to 12 reps