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memoryBlue

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Sales development firm providing outsourced B2B lead generation, appointment setting and lead qualification for technology companies.

44 case studies

Nexsan
Lead Generation
Technology
N/A
N/A
N/A
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  • Full inside sales model: SDRs plus closing reps
  • Dramatic increase in A-grade leads
  • Reps worked as a core part of Nexsan's team
Stem
Lead Generation
Energy
501-1K Employees
N/A
San Francisco, CA
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  • $11M in bookings from 17 sourced opportunities
  • Messaging tested and refined with real-time feedback
Accolite
Lead Generation
Software Development
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N/A
N/A
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  • $30M+ in pipeline opportunities across EMEA and North America
  • 12 pipeline opportunities
  • 12+ qualified meetings with decision-makers
APImetrics
Lead Generation
SaaS
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N/A
N/A
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  • 51% of the current pipeline originated from memoryBlue
  • 3 significant deals closed directly
  • 72% of company revenue in a single quarter
Eseye
Lead Generation
Telecom
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N/A
N/A
N/A
  • 120% of target achieved in the first 6 months
  • 14 pipeline opportunities from direct sales engagement
  • $5M MRR in pipeline within 6 months
Endpoint Security Vendor
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • 84% of sales-accepted engagements progressed to next steps
  • 6-figure pipeline generated quickly
  • Meeting quality and sit rate exceeded expectations
Brainloop
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • £0.5M in pipeline developed
  • 50 new channel partners identified
  • 15 high-potential VARs and two shortlisted distributors
Paxata
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • $10M in pipeline generated in the last 6 months
  • 26x ROI
  • Targets exceeded in 16 of 18 months
  • Campaign scope increased by 35%
Spirion
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • $220,000+ in sales pipeline in the first phase
  • 100% of SAL target achieved early
  • 4x team growth
Immersive Labs
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • 140% of performance target achieved during the pilot
  • 40% of meetings progressed immediately to opportunity
  • Pipeline volume exceeded expectations by 100%
  • Program doubled in size after early success
Fidelis
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • Pipeline targets exceeded in 16 of 18 months
  • 5 consecutive programs launched
  • Coverage across the UK, DACH and Middle East
Venafi
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • 40% of booked engagements converted to pipeline (target: 30%)
  • 20x ROI
  • Scaled from a 3-month pilot to a 2-year relationship
RiskIQ
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • First closed deal within one month of launch
  • Program expanded into multiple regions
  • Relationship continued beyond the 6-month pilot
CloudBlue
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • 2x increase in MQL-to-SQL conversion rate
  • 3x increase in SDR headcount
  • 5x performance vs initial expectations
Cyber adAPT
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • 100% of sales engagement targets achieved over 16 months
  • 50% increase in US lead targets after 14 months
  • Expanded to the UK after early US success
SewerAI
Lead Generation
AI
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N/A
N/A
N/A
  • 15 hires placed in about 15 months across sales leadership, SDR, AE and account management
  • NPS of 10 (April 2025)
  • 2x revenue growth
Doppler
Lead Generation
Cyber Security
N/A
N/A
N/A
N/A
  • 16 outbound demos booked per month (100% increase)
  • Pivoted toward enterprise-level prospects
  • memoryBlue SDR hired full-time
Qualpay
Lead Generation
Fintech
N/A
N/A
N/A
N/A
  • $244M pipeline generated, $115M in closed revenue
  • 21 qualified meetings in the first month
  • Leading source of closed deals by Q4 2024
  • Average lead score of 9.3/10
Riverbed
Lead Generation
Technology
1K-5K Employees
N/A
San Francisco, CA
N/A
  • $2.5M in pipeline within the first 6 months
  • 75% of leads converted into qualified opportunities
Salsa Labs
Lead Generation
SaaS
N/A
N/A
N/A
N/A
  • 48% year-over-year increase in bookings per rep
  • Hired SDR reached first close in half the usual ramp time