OpenServed

Charlotte, North Carolina performance marketing agency offering PPC, conversion optimization, SEO and creative on a pay-for-performance model.

1 Client-verified badge

37 case studies

Search Solution Group Client-verified
SEO, Web Design, Lead Generation
Professional Services
51-200 Employees
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Charlotte, NC
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  • +40% inbound leads by Q1 2023
  • +50% organic search traffic over six months
  • +35% click-through rate after moving to responsive search ads
SEO, Web Design, Lead Generation
Manufacturing
1K-5K Employees
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Charlotte, NC
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  • +250% organic traffic
  • +40% lead quality
  • 5x return on investment
  • 28 separate brand sites consolidated into a 2,201-page platform
  • Where-to-buy tool linked to 200,000+ distributors
Web Design, SEO, PPC
Healthcare
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Charlotte, NC
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  • Website traffic up 1,000x
  • New nutrition clients in Charlotte
  • Web design, SEO, PPC and social media program
Web Design, SEO, PPC
Outdoor Recreation
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Mooresville, NC
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  • +160% organic search traffic
  • +65% lesson bookings
  • +50% average session duration and -30% bounce rate
  • +40% mobile traffic after a Webflow migration
Web Design, SEO, Web Development
Bedding
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Columbia, SC
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  • Organic traffic up 1,000%+ in the first two weeks after launch
  • More visitors than in the prior six months
  • New e-commerce site for a family mattress maker founded in 1928
Web Development, SEO, PPC
Healthcare
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Charlotte, NC
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  • Grew to 18+ locations and 2 additional markets (Raleigh, NC and Savannah, GA)
  • Platinum Award winner for SEO
  • Website built in 2015 and improved continuously since
Branding
Food & Beverage
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Columbia, SC
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  • E-commerce site with recurring subscription services
  • Immediate revenue growth during the 2020 shutdown
  • Planning expansion into the Charlotte market
Web Design, CRO, Content Marketing
Technology
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  • Streamlined homepage navigation so key pages are one click away
  • New UX/UI design built within the client's existing CMS
  • Focus on raising a low conversion rate despite high traffic
Web Design, SEO, PPC
Ecommerce
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  • New logo and redesigned site with clearer CTAs and navigation
  • Personalized quiz and subscription options for retention
  • Ad campaigns refined around male and female buyer personas
Local SEO, GEO, Web Design
Mental Health
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  • 3x client inquiries from the website and Google Business Profile
  • #1 ranking in AI overviews for local services
  • 85% page speed score on desktop and mobile
SEO, PPC, Email Marketing
Industrial
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  • +72.4% keyword rankings
  • +42.8% leads within 3 months
  • +12.5% Google Ads performance and +50% LinkedIn Ads performance
  • 2,000% year-over-year growth within 3 months
SEO, PPC, CRO
Healthcare
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  • Organic clicks on optimized pages doubled
  • Brand-term share of ad spend cut from 90% to 15%
  • Revenue from paid and organic channels grew each month
Web Design, SEO, Lead Generation
Industrial
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  • Custom parts search web app covering 100,000+ parts
  • Client since 2019, rebuilt the site several times
  • Transition from 27 brands to exclusive representative for Hymmen GmbH and LAS Automation
Web Design, SEO, CRO
Education
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  • Site redesign with heat mapping, tracking and CRM integrations
  • Mobile-optimized design that follows SEO standards
  • Client: more traffic and more revenue after the refresh
Web Design, SEO, CRO
Finance
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  • +800% web traffic
  • +1,000% sales
  • 10x ROI over five months
  • Profitable from the first sale
Web Design, SEO, Lead Generation
Automotive
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  • +40% inbound leads
  • Three websites consolidated into one 55-page responsive site
  • Improved search engine rankings
SEO, Web Design, CRO
Ecommerce
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  • +800% web traffic and 1,000%+ sales growth
  • 10x ROI
  • +50% conversion rate
  • +200% organic search visibility and +300% monthly revenue growth
Branding, Web Design, Social Media Ads
Construction
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  • Branding and a responsive website delivered in two weeks
  • 60,000+ social media impressions
  • Ongoing search and social advertising
Local SEO, Web Design, CRO
Automotive
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  • Ranking for relevant search terms within weeks
  • Influx of viable leads for mobile forklift tire replacement
  • Built from no website and virtually no online presence
Lead Generation, PPC, Social Media Ads
Energy
10K+ Employees
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Juno Beach, FL
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  • -40% cost per lead over three months
  • Performance Max and targeted search campaigns launched on a short turnaround
PPC, SEO, CRO
Flooring
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  • +50% lead quality
  • -50% cost per lead within 2 months
  • +30% user engagement
Web Design, SEO, Content Marketing
Law Firm
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Charlotte, NC
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  • One-page site expanded into a full website with a new SEO blog
  • Monthly SEO articles to compete for organic traffic in Charlotte
Branding, Social Media Ads
Retail
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Charlotte, NC
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  • Brand positioning for a luxury women's athletic retailer serving an older target market
  • Retail space with coffee, tap and wine bar for an experience-led brand
Branding
Non Profit
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Charlotte, NC
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  • Mobile app design connecting communities to the initiative's events
  • Brochure design for event take-aways