Wakefly, Inc.
Visit Website →Massachusetts digital marketing agency offering web design and development, SEO, paid advertising, conversion rate optimization and website maintenance.
80 case studies
- 175% increase in Market Focus sign-ups
- 121% increase in trial sign-ups
- 13% increase in website users
- Kentico workflow used for content approval process
- Kentico CMS training
- Restructured navigation based on user behavior data
- Restructured sitemap and navigation around user needs
- Lead generation forms added to key pages
- Filterable projects section by location, sport, facility and product
- WordPress site built with an EventBrite calendar integration
- Accessibility and ease of use prioritized
- SEO and enhancements supported since 2017
- Search services by location
- Multi-category filtering and tagging of content
- Responsive design and implementation
- Google Tag Manager implemented across 50+ domains
- Custom Google Analytics dashboard created
- SEO audits and Kentico upgrade
- 38% increase in page views
- 21% increase in average time on page
- 149% increase in average session duration
- Nearly 40% of visitors on mobile
- 266% increase in clicks
- 1,408% increase in impressions
- 409% increase in revenue
- New Umbraco website built to brand guidelines
- Content easily updated by non-technical users
- Speaks to investors and prospective employees
- Multiple website migrations from Sitefinity to Kentico
- Upgrade of 13 websites in a multi-site installation
- Intranets/Private portals
- Responsive Web Design
- Custom Navigation Architecture
- Marketing Automation Integration
- Need-based navigation and content
- Responsive design
- Clean, professional design
- Custom .NET site rebuilt on Umbraco
- Marketing team can publish content without developers
- Financial rates displayed automatically via a custom API
- Finalytics personalization and Cludo search integrated
- Page Builder templates, sections, and widgets
- Rate management and custom rate import tool
- Conversion tracking setup and audit
- 80% increase in users in the first 3 months after launch
- 70% increase in sessions YoY in the first 3 months
- 18,000 average sessions per month
- Custom SSO member authentication
- 235% increase in sales leads
- 29% increase in daily traffic
- 40% increase in online applications
- Redeveloping HealthPlansInc.com within the latest supported version of Umbraco
- Establishing a scalable CMS architecture with a clear path for future upgrades
- Rebuilding business-critical functionality identified within the project requirements documentation
- Video and imagery capture the company mission and products
- Navigation highlights products
- Easy to maintain and expand as the company grows
- Implementation of designs from third party branding agency
- Product filtering and product comparison tools
- Technical Documentation filtering and custom search
- 17% increase in pageviews
- 12% increase in sessions
- 11% increase in users
- Upgraded from Umbraco 8 to Umbraco 13
- Implemented established Design and Functionality ensuring symmetry across the brand websites
- Product filtering and product comparison tools
- Technical Documentation filtering and custom search
- Implementation of new website designs
- Responsive website standards
- Upgraded from Kentico 13 to Xperience by Kentico
- Structured content migrated to Content Hub
- CMS training for internal teams
- Upgraded from Umbraco V7 to V13 (long-term support) while keeping the existing design
- Conversion tracking setup and audit
- Account relationship since 2017