OpenServed

Largest independent full-funnel performance marketing agency in the U.S., specializing in Amazon, retail media, paid search, and paid social.

6 Client-verified badges

61 case studies

Affiliate Marketing, SMS Marketing, Programmatic Advertising
Footwear
1K-5K Employees
N/A
Charlotte, NC
N/A
  • +40% average daily lift in activations
  • 6.25M impressions in/near malls nationwide
  • 33% of purchases in-store in December
  • 3.5x increase in monthly sales after adding Amex
  • 5.14% open rate on SMS geotargeting messages
Amazon Marketing, Programmatic Advertising, PPC
Footwear
201-500 Employees
N/A
Los Angeles, CA
N/A
  • +58% new-to-brand units sold (MoM)
  • +25% brand search volume (MoM)
  • +32% total product sales (MoM)
  • 600+ branded searches generated in two weeks
  • $15,000 production budget for streaming ad campaign
Amazon Marketing, Retail Media, Social Media Ads
Food & Beverage
201-500 Employees
N/A
Austin, TX
N/A
  • +15% more likely to purchase in-store (Amazon Online Video ads)
  • +10% more likely to purchase in-store (Instacart Search ads)
  • +80% more likely to purchase in-store (TikTok ads)
  • Products available in 20,000+ retailers
Retail Media
Consumer Goods
201-500 Employees
N/A
Miamisburg, OH
N/A
  • 8.8 million impressions generated
  • 92% of purchasers were new buyers
  • $12.67 return on ad spend (ROAS)
  • $10.72 effective CPM (eCPM)
  • 36% of sales occurred in physical stores
Amazon Marketing, Programmatic Advertising, Social Media Ads
Consumer Electronics
10K+ Employees
N/A
San Diego, CA
N/A
  • 53.5 million consumers reached
  • $15 million in attributed revenue
  • 100% increase in ROAS
  • Exceeded Amazon ROAS benchmark by 75%
  • 650,000 shoppers visited WF-1000XM5 product page
Programmatic Advertising, TV Advertising, Audio Advertising
Finance
10K+ Employees
N/A
New York, NY
N/A
  • +7.6 points overall brand recommendation lift
  • +6.8 points aided brand awareness lift
  • +4.3 points unaided brand awareness lift
  • 9.5-point lift in key message recognition (10+ impression group)
Retail Media, Amazon Marketing, Programmatic Advertising
Consumer Electronics
51-200 Employees
N/A
Stockholm, Sweden
N/A
  • 68% reduction in new-to-brand customer acquisition costs
  • 328% exceeded ROAS goal for full-funnel media
  • 20% of total sales contributed through AMC Audiences
  • Only 4% of ad spend drove that 20% sales contribution
  • 72% exceeded Amazon's category remarketing benchmark
Social Media Ads, Influencer Marketing
Consumer Electronics
10K+ Employees
N/A
San Diego, CA
N/A
  • 5x higher action intent lift vs Snapchat norms
  • 30% lower cost per click
  • 3x higher click-through rate vs other platforms
  • +13 point lift in product awareness
  • 310% increase in site traffic
Social Media Ads, Community Engagement, Content Marketing
Food & Beverage
201-500 Employees
N/A
El Segundo, CA
N/A
  • 17x increase in ROAS from Reddit campaign
  • +48% increase in ROAS from TikTok campaign
  • 2.5x brand awareness lift from Snapchat campaign
  • 94% reduction in cost per acquisition via Reddit AMA
  • 48% new-to-brand purchases via full-funnel video strategy
Email Marketing
Footwear
1K-5K Employees
N/A
Seattle, WA
N/A
  • Revenue per delivery increased by 32%
  • Overall revenue increased by 9%
  • Click rate 20% higher than standard messages
Influencer Marketing, Social Media Ads, TV Advertising
Fashion
51-200 Employees
N/A
Boca Raton, FL
N/A
  • +117% increased revenue growth
  • +3 million impressions
  • +35% increase in site visitors' purchase likelihood
  • 3x return on advertising spend
  • 3x higher click-through rate than NBCU benchmarks
TV Advertising, Social Media Ads, Programmatic Advertising
Beauty
201-500 Employees
N/A
Oakland, CA
N/A
  • 4x historic Telemundo CTR benchmark on Instagram post
  • 75% outperformance vs NBCUniversal video view rate benchmark
  • 66% outperformance over engagement rate benchmark
Retail Media, Programmatic Advertising, YouTube Advertising
Food & Beverage
1K-5K Employees
N/A
Trieste, Italy
N/A
  • +99% YoY increase in new Amazon sales (first 3 months)
  • +18% sales performance vs quarterly target
  • +50% YoY increase in glance views
  • +25% gain in overall market share
Amazon Marketing, Retail Media, PPC
Supplements
5K-10K Employees
N/A
Pittsburgh, PA
N/A
  • +78% increase in new-to-brand purchases (MoM)
  • +55% increase in total sales (MoM)
  • +110% increase in Subscribe-and-Save customers (MoM)
Retail Media, PPC, eCommerce Optimization
Food & Beverage
11-50 Employees
N/A
McKinleyville, CA
N/A
  • 54% increase in new-to-brand sales
  • 2-point gain in category market share
  • 5x increase in ROAS
  • 4.5x ROAS for albacore tuna promotions
  • Market share reached nearly 14% YoY
Programmatic Advertising, Account-Based Marketing
Property Management
1K-5K Employees
N/A
Goleta, CA
N/A
  • 27% increased account penetration rate
  • 25% increased account saturation rate
  • 2.5x click-through rate improvement
  • 27% decreased CPM
Influencer Marketing, Affiliate Marketing, Content Marketing
Fashion
1K-5K Employees
N/A
Costa Mesa, CA
N/A
  • $40,697 increased revenue
  • 3,477 clicks to website
  • 66,073 impressions
  • Nearly 3,500 website visits from promo codes
Amazon Marketing, Retail Media
Skincare
11-50 Employees
N/A
Waterbury, VT
N/A
  • +15% increase in total sales (MoM)
  • +13% increase in conversions (MoM)
  • +22% increase in branded conversion rate (MoM)
  • +4% ROAS growth
  • 50% reduction in cost-per-click
Social Media Ads, Amazon Marketing
Supplements
201-500 Employees
N/A
El Segundo, CA
N/A
  • +90% incremental conversions vs last-click model
  • +71% incremental ROAS for Web & Shop Ads vs Web Ads
  • 62% of incremental impact occurred on Amazon
  • $2.32 combined incremental ROAS with Shop Ads
  • 9.5K+ total incremental orders incl. halo effect
Amazon Marketing, Retail Media
Pet Food
11-50 Employees
N/A
Kings Mountain, NC
N/A
  • Revenue increased by 24%
  • ROI improved by 23%
  • Conversion rate increased by 28%
  • Total conversions grew by 22%
  • CTR improved by 133%
Programmatic Advertising, PPC
Footwear
201-500 Employees
N/A
Boston, MA
N/A
  • +19.8% site visits vs control group
  • +5.5% purchases vs control group
  • +3.7% total revenue increase
PPC, Social Media Ads, CRO
Auto Repair
1K-5K Employees
N/A
Tucson, AZ
N/A
  • +230% increase in high-quality conversions
  • -59% reduction in cost-per-car
  • -64% reduction in in-platform cost-per-lead
  • Call volume increased 7x
  • LSA calls grew from 4% to 36% of call share
Social Media Ads
Footwear
10K+ Employees
N/A
Columbus, OH
N/A
  • +23% increase in omni-channel purchases
  • +16% lift in revenue
  • -29% reduction in incremental cost per acquisition
  • +15% increase in ROAS
  • -18% decrease in omni CPA
Programmatic Advertising, Branding
Beauty
501-1K Employees
N/A
Oakland, CA
N/A
  • 16% engagement rate vs 5.46% industry benchmark
  • 0.80% CTR vs 0.62% industry benchmark
  • 67% greater interaction rate vs benchmark
  • 53% better reach
  • 84% viewability rate