OpenServed

Long-standing digital creative and experience agency under Publicis Groupe, focused on customer experience and commerce.

32 case studies

Social Media Ads, Influencer Marketing, Content Marketing
Automotive
10K+ Employees
N/A
Auburn Hills, MI
N/A
  • 428% social media engagement above benchmark
  • 11.7M social video views
  • 3x CRM click rate over benchmark
  • 750k site visits during launch week
  • 9.5B earned media impressions
Programmatic Advertising, Media Mix Modeling, CRO
Insurance
10K+ Employees
N/A
New York, NY
N/A
  • +7% increase in brand awareness
  • +10% increase in qualified leads
  • -15% cost per lead
Content Marketing, Influencer Marketing, Audio Advertising
Beauty
10K+ Employees
N/A
London, United Kingdom
N/A
  • 700M total impressions
  • 240M video views
  • 850k+ hours of content consumption
  • 51% CTR within target audience
  • 246 press placements, 90% featuring Dove in headlines
Branding, Content Marketing, Public Relations
Entertainment
10K+ Employees
N/A
New York, NY
N/A
  • 16M total content views
  • 4.2M engagements
  • 1200% increase in X mentions (from ~5K to 65K)
  • 97% positive sentiment
  • 106+ earned media placements
Experiential Marketing, App Development, Content Marketing
Real Estate
51-200 Employees
N/A
Miami, FL
N/A
  • 84% of sales target hit in half the projected time
  • Sales process cut from 2 years to 1 year
CRM
Automotive
10K+ Employees
N/A
Hoofddorp, Netherlands
N/A
  • 117% lift in sales
  • 300K private offers served
UX Recommendations, Branding, App Development
Alcohol
5K-10K Employees
N/A
Hamilton, Bermuda
N/A
  • 5 min average time on site
  • 94% completion rate
App Development, UX Recommendations, Content Marketing
Design Tools
201-500 Employees
N/A
Carlstadt, NJ
N/A
  • 10,000 Pantone colors accessible in the app