Brafton

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Boston-based content marketing agency providing SEO content, video, and design production at scale for global brands.

82 case studies

Beauty Bridge

Community Engagement, Social Media Ads

Beauty

11-50 Employees

N/A

Nutley, NJ

N/A

100s of qualified leads from Pinterest contest
59.6% increase in referral traffic in two quarters
198% increase in page views in two quarters
131% increase in overall site visits

Faronics

Content Marketing, SEO

Cyber Security

51-200 Employees

N/A

Vancouver, Canada

N/A

17% increase in blog pageviews QoQ
76% increase in overall traffic
98 goal completions in a single month

Daniels Trading

Community Engagement, Content Marketing

Finance

51-200 Employees

N/A

Chicago, IL

N/A

197% increase in Twitter referral traffic
178% increase in social conversions
2000+ more Twitter followers
10% increase in Facebook referral traffic

Sunrise Senior Living

Content Marketing, Community Engagement, SEO

Senior Living

5K-10K Employees

N/A

McLean, VA

N/A

34.48% increase in website traffic within 6 months
15.43% increase in new site visits YoY
100% lift in social conversions

ShoreTel Sky

Content Marketing, SEO, CRO

Telecom

501-1K Employees

N/A

Sunnyvale, CA

N/A

50.8% increase in YoY traffic
181% more inbound links
43% of content readers convert more often
7% decrease in news & blog bounce rates

Appian

Content Marketing

SaaS

1K-5K Employees

N/A

McLean, VA

N/A

100+ video viewer conversions in one quarter
93% increase in average time on site
309% increase in unique video page views

Poolman

Content Marketing, SEO, Community Engagement

Home Services

201-500 Employees

N/A

Phoenix, AZ

N/A

30% organic traffic increase
45% of visitors view Brafton content
21% of conversions come from news readers
135% higher social referral traffic
2% increase in conversion rate in Q1

Pinnacle Business Systems

Community Engagement

MSP

51-200 Employees

N/A

Edmond, OK

N/A

27% more Twitter followers
184 social interactions in a single month
226% referral traffic growth

MobileCause

Content Marketing, Branding

SaaS

51-200 Employees

N/A

Calabasas, CA

N/A

733 infographic downloads
26% goal completion rate
34% conversions generated from graphic
Became the #5 top landing page on site

Consero Global

Email Marketing, Content Marketing

Finance

1K-5K Employees

N/A

Austin, TX

N/A

35% open rate, up from 22%
12% click-to-open rate, up from 2%
120 follow-up calls generated
2 speaking invitations from referral partners

Longevity & Stem Cell Centres

PPC

Clinic

1-10 Employees

N/A

Houston, TX

N/A

1100% monthly increase in calls
426% more efficiency
Cost per call reduced from $263 to $50
Call rate up from 0.03% to 6.2%

Carey International

Community Engagement

Transportation

501-1K Employees

N/A

Frederick, MD

N/A

20.4% increase in Facebook followers
24.8% increase in Twitter followers
1357% boost in Twitter engagement
329.5% increase in Facebook engagement
187% increase in Facebook impressions

CloudSmartz

Content Marketing

Software Development

11-50 Employees

N/A

Rochester, NY

N/A

38% YoY increase in meetings at ITW trade show
18 meetings from new leads at ITW 2016
25 meetings from new leads at ITW 2017

USC Consulting Group

Content Marketing

Professional Services

51-200 Employees

N/A

Tampa, FL

N/A

15% increase in website traffic YoY
10.4% of contact-us page views initiated by blog
44% of case study views start with blog consumption

Auguste Escoffier School of Culinary Arts

Web Design, Content Marketing

Education

501-1K Employees

N/A

Austin, TX

N/A

70.7% increase in pages per session
160% jump in organic traffic
4.1% decrease in bounce rate

Jackson Therapy Partners

Content Marketing

Healthcare

501-1K Employees

N/A

Orlando, FL

N/A

+62% blog traffic YoY
17 hard leads generated from blog in 2017
+52.3% increase in organic traffic YoY

Decorating Den Interiors

Content Marketing

Franchise

201-500 Employees

N/A

Easton, MD

N/A

41% increase in YoY blog sessions
42% increase in YoY unique blog users
26% increase in YoY ZIP locator conversions
39% increase in YoY contact-us form completions

Inspirage

Content Marketing, PPC, Web Design

Logistics

501-1K Employees

N/A

Bellevue, WA

N/A

70% increase in site sessions in 2019
63% increase in site users in 2019
950+ new keywords via blog content since 2016

Concentric

Content Marketing, SEO

SaaS

11-50 Employees

N/A

Cambridge, MA

N/A

102% increase in time on site
80% decrease in customer acquisition costs
25% increase in pages per session
1000+ eBook downloads

Lightning Labels

Content Marketing, Digital PR, SEO

Printing

11-50 Employees

N/A

Denver, CO

N/A

12 years of YoY organic blog growth
15% increase in organic search sessions starting on blog
18% increase in organic search traffic
14% increase in unique blog pageviews

eSpatial

SEO, Content Marketing, Email Marketing

SaaS

11-50 Employees

N/A

Dublin, Ireland

N/A

20% increase in organic site traffic
50% increase in organic blog sessions
7% increase in conversions
19 Page 1 ranking keywords

Agile Education Marketing

SEO, PPC, Content Marketing

Marketing

11-50 Employees

N/A

Denver, CO

N/A

74% increase in MQLs YoY
40% increase in sales opportunities
108% increase in closed MQLs
~7% consistent MoM organic traffic increase

FFVA Mutual

Content Marketing, SEO

Insurance

51-200 Employees

N/A

Maitland, FL

N/A

3x total organic keyword rankings on blog in 2020
26 new referring domains in 2020
14% increase in blog sessions in 6 months
9% increase in new users in 6 months

Lasko

Content Marketing

Home & Garden

501-1K Employees

N/A

West Chester, PA

N/A

50+ videos created
1,000,000+ collective video views
93,000 views for one video in 2 years