Boston-based partnership marketing agency offering affiliate and influencer marketing programs, with offices in London and Frankfurt.

35 case studies

CouponFollow (AP Brand Newsletter) Client-verified

Email Marketing, Lead Generation

Marketing

51-200 Employees

N/A

New York, NY

N/A

• 30K+ newsletter recipients with a 56% open rate
• +37% average revenue increase for participating brands
• +13% average clicks and +10% average transactions for brands

Blenders Eyewear

Lead Generation

Eyewear

51-200 Employees

N/A

San Diego, CA

N/A

• 4,059% ROAS
• +94% YoY affiliate revenue growth in 2021
• $1.66 CPA
• 56% of revenue from new customers; affiliate is 9%+ of e-commerce revenue

GoToMeeting

Lead Generation

SaaS

1K-5K Employees

N/A

Boston, MA

N/A

• +725% paid accounts period-over-period
• +701% free trials period-over-period
• +100% action-active partners and +146% click-active partners
• Program covers 32 countries across 3 regions

Pura Vida Bracelets

Lead Generation

Jewelry

51-200 Employees

N/A

La Jolla, CA

N/A

• Doubled prior year's revenue
• $19,000 saved in publisher commissions
• $1.5M donated to charity partners from revenue

Leesa

Lead Generation

Bedding

201-500 Employees

N/A

Virginia Beach, VA

N/A

• 200%+ ROAS increase
• +7.6% traffic MoM and +2% revenue MoM
• 35+ back-to-school mass media inclusions

Raymour & Flanigan

Lead Generation

Furniture

5K-10K Employees

N/A

Liverpool, NY

N/A

• +131% new customer revenue period-over-period
• $1.6M+ revenue driven at 9:1 ROAS
• 60% of revenue from new customers
• +19% AOV

Renogy

Lead Generation

Solar & Renewable Energy

501-1K Employees

N/A

Ontario, CA

N/A

• +1,356% total revenue YoY for Q1
• +19% average order value YoY
• 2.5-month platform migration

Blurb

Lead Generation

Publishing

51-200 Employees

N/A

San Francisco, CA

N/A

• 361% of YoY revenue projection
• 30% of orders generated by coupon partners
• 50% commission expense reduction
• 50% ROAS increase for some partners

Lulus

Lead Generation

Fashion

501-1K Employees

N/A

Chico, CA

N/A

• +304% customers served in Q2
• +326% sales driven in Q2
• +94% incremental ROAS in Q2

Swarovski (Platform Migration)

Lead Generation

Jewelry

10K+ Employees

N/A

Wattens, Austria

N/A

• 81% of partners sale-active within two weeks
• 98% of total revenue migrated within three weeks
• Single platform for a program spanning 20+ countries

Allbirds

Social Media Ads, Lead Generation

Footwear

501-1K Employees

N/A

San Francisco, CA

N/A

• +371% revenue YoY
• +410% conversions YoY
• +203% content posts YoY
• 498 new influencers added

DAZN

Lead Generation

Media & Broadcasting

1K-5K Employees

N/A

London, United Kingdom

N/A

• 124+ new publishers recruited in three months
• 78% publisher activation rate
• 7.2x ROI
• 492,648 clicks generated
• 68% share of affiliate conversions delivered by AP

Noom

Content Marketing, Lead Generation

Wellness

N/A

N/A

New York, NY

N/A

• +267% YoY sign-ups
• 2,600+ UK enrollments over 2021
• 17,000 clicks generated over 2021

Reebok

Lead Generation

Footwear

N/A

N/A

Boston, MA

N/A

• +161% revenue YoY from Cartera
• +329% clicks YoY
• +143% new customer revenue YoY
• +49% AOV YoY

BOGNER

Lead Generation, Content Marketing

Fashion

N/A

N/A

Munich, Germany

N/A

• +76% revenue
• +163% traffic
• +8% AOV

Le Col (Global Partnership)

Lead Generation

Cycling

N/A

N/A

London, United Kingdom

N/A

• +282% affiliate revenue share over six years (5.8% to 22%)
• +31% global, +146% US and +16% UK revenue YoY
• +67% US and +51% UK new customer acquisition YoY

NURX

Lead Generation

Healthcare

N/A

N/A

San Francisco, CA

N/A

• 100% of order-driving partners migrated in one week
• 154% of new order goal reached in the first month
• $0.50 to $1.00 CPC payout by partner level

Prose

Lead Generation

Beauty

N/A

N/A

New York, NY

N/A

• +47% YoY revenue
• 69% new customer rate
• +80% YoY conversion rate

Saje Natural Wellness

Social Media Ads, Lead Generation

Wellness

N/A

N/A

Vancouver, Canada

N/A

• +36% affiliate clicks and +31% affiliate revenue in 12 months
• 260 influencer campaigns with 10M views
• 145 unique creators
• $108K revenue from the top 3 influencers

Le Col (Cost-Effective Growth)

Lead Generation

Cycling

N/A

N/A

London, United Kingdom

N/A

• +85% revenue QoQ
• -41% average cost of sale
• +64% new customer sales QoQ

TikTok for Business

Lead Generation

Technology

N/A

N/A

N/A

N/A

• Tripled partner growth with a first-of-its-kind B2B affiliate program
• 75% reduction in manual tasks
• 500+ agencies onboarded in just months

F.Hinds

Lead Generation

Jewelry

N/A

N/A

N/A

N/A

• +198% total program revenue YoY (Jan 1 to Mar 9, 2022)
• 90% of Airtime Rewards transactions were in-store
• 38% of program revenue from Airtime Rewards
• 140% of ROAS goal achieved

Best Western GB

Lead Generation

Hotel

N/A

N/A

N/A

N/A

• £1.7M affiliate revenue (31% over goal)
• 1,804% ROAS (80% over goal)
• 4.63% CPA (42% below target)
• +466% traffic and +57% new customer sales

Swarovski (APAC Growth)

Lead Generation

Jewelry

10K+ Employees

N/A

Wattens, Austria

N/A

• +226% non-retargeting revenue YoY
• Maintained an average ROAS of €22