Intelligent Product Solutions (IPS)
Results
Client-verified- More prospect introductions in 8 months than in the prior few years
- Full sales pipeline from outbound email
Industry
Software Development
Employees
51-200
Location
Hauppauge, NY
Services
Lead Generation, Email Marketing
Duration
N/A
Budget
N/A
“I’ll say, in the last eight months, I’ve probably gotten more new client or prospect introductions than I typically would get in a couple of years from all of our other marketing efforts. So I would say it’s very successful.”
Problem
Intelligent Product Solutions, a custom software and IT services firm, struggled to sustain a quality sales pipeline in a niche market and needed a steady flow of qualified prospects.
Solution
Sapper Consulting ran B2B appointment setting through outbound email, keeping IPS's calendar full of qualified meetings with its ideal buyers; in eight months it received more introductions than in the prior few years.