Energy Monster
Results
Client-verified- +75% non-paid website traffic
- +100% mobile conversion rate
- +56% solar services page views
- +30% local listings reach
Industry
Energy
Employees
11-50
Location
Worcester, MA
Services
Branding, Web Design, Content Marketing
Duration
N/A
Budget
N/A
“They took our growth goals and backed into a strong plan with monthly targets and clear attribution reporting. Not only that, but along the way New Perspective has helped our team gain important knowledge, specifically bridging the gap between what we do, what they do, and how it all ties together. We heartily recommend their entire team!”
Problem
Energy Monster, an energy-efficiency contractor, wanted a fun, personable brand that built an emotional connection, a website that spoke to its target persona and inbound marketing that could adapt as the business and its seasons changed.
Solution
New Perspective developed the Wattson mascot and brand from the founder's sketch, built a website that grows with the company and ran evolving inbound marketing, lifting website traffic 75% and mobile conversion over 100%.