OpenServed

Lehi, Utah digital marketing agency offering SEO, Google and Meta Ads, email and SMS marketing, influencer marketing and digital strategy.

21 case studies

Social Media Ads
Jewelry
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Provo, UT
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  • CPMs down 16% YoY
  • Cost per click down 15% YoY
  • 19% more local traffic
PPC
Retail
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Salt Lake City, UT
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  • Average ROAS above 15x, peaking above 21x
  • Black Friday campaign hit 24.9x ROAS
  • $600K+ attributed holiday revenue (Nov-Dec)
  • Revenue up 130% MoM in March
  • CTR up 243% in October
SEO, PPC, Email Marketing
Retail
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  • 106% revenue increase within 30 days
  • 137% YoY increase in paid search ROAS
  • Email revenue over 20% of total sales
  • Email open rates as high as 77.2%
  • 43% MoM increase in organic search users
SEO, PPC, Social Media Ads
Home Goods
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  • 288% YoY increase in site sessions
  • 2,741% YoY increase in paid social revenue
  • Email and SMS grew to 27% of monthly store revenue
  • Search brand ROAS as high as 4.6
  • #1 rankings for competitive high-volume terms
SEO
Consumer Goods
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  • 241% increase in top-20 non-branded keywords (900 to ~3,000)
  • Organic keyword visibility tripled in six months
  • 54% YoY increase in organic sessions
  • #1 rankings for travel sling bag, laptop travel bag and more
  • Organic transactions up as much as 80% YoY in peak months
SEO, PPC
Outdoor Gear
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  • Google Ads ROAS grew to 5x within six months
  • 33% increase in organic sessions (Jan to July)
  • 464 SERP features gained by June
  • 77 additional keywords in the top 20
  • Cost per conversion down 48% MoM in May
PPC, Social Media Ads
Home Goods
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  • Facebook ads drove a 340% revenue increase over two months
  • Google Ads revenue up 95%
  • Google Ads ROAS from 2x to over 4x
  • Ad spend unchanged
Social Media Ads
Fashion
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  • 181 more Black Friday purchases YoY in four days
  • Click-through rate up 71% YoY
  • Engagement up 45% YoY
SEO, PPC
Home & Garden
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  • 216% YoY revenue growth (Jan-May)
  • Non-branded keywords up from 444 to 578
  • Page-one keywords up from 5 to 15
SEO, Content Marketing
Consumer Goods
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Los Angeles, CA
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  • Blog content drove revenue and traffic growth within 9-12 months
  • Posts kept bringing new traffic months after publishing
SEO, Content Marketing
Solar & Renewable Energy
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Bluffdale, UT
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  • 54% YoY increase in organic traffic
  • 25% YoY growth in organic revenue
Social Media Ads
Home & Garden
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Herzliya, Israel
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  • Ad engagement rates up 4-5x
  • New audience messaging insights for the next campaign
SEO, Content Marketing
Jewelry
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Salt Lake City, UT
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  • Organic impressions up from 20,000 to 55,000 per month
  • 63% YoY growth in organic traffic
SEO, Content Marketing, Email Marketing
Fitness
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  • 200% YoY growth in organic traffic
  • 75% YoY growth in total revenue
SEO, PPC
Fashion
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  • Google Shopping revenue over $10,000/month on $1,000/month spend
  • Lost organic income recaptured within two months
SEO, Content Marketing
Gifts
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  • Recovered all lost keywords
  • Doubled the number of ranking keywords on the topic
SEO, Content Marketing, Email Marketing
Eyewear
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  • 78% YoY growth in total traffic
  • 29% YoY growth in total revenue
SEO, Content Marketing, Social Media Ads
Sporting Goods
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  • 51% YoY growth in total revenue
  • 29% YoY growth in total traffic
SEO, Content Marketing
Fitness
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  • 220% YoY growth in organic traffic
  • 712% YoY growth in organic revenue
SEO, Email Marketing, Social Media Ads
Consumer Goods
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  • 67% YoY growth in total revenue
  • 131% YoY growth in total traffic
SEO
Travel
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  • 17% increase in top-three keyword rankings
  • 4% YoY organic growth through a full platform migration