OpenServed

Hot Dog Marketing

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Round Rock, Texas branding and digital marketing agency offering marketing strategy, web design, branding, email, and social media marketing for service businesses.

5 case studies

Social Media Ads, Branding
Law Firm
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Round Rock, TX
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  • 6,802 new website users in 11 months
  • Social followers grew from 58 to 475 across Facebook, Instagram and Twitter
  • 49,093 social ad engagements since the first campaign launched
  • Ad CTR of 3.95% and CPC of $0.31, vs. industry averages of 1.61% and $1.32
SEO, Content Marketing
Healthcare
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Round Rock, TX
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  • Users up from 13,924 to 19,510 and sessions from 17,488 to 56,576 (2022 to 2023)
  • 1,014 site issues resolved, including 30 critical errors
  • Engagement rate of 63.56% vs. a 62.22% industry average
  • Average session duration up from 1 second to 44 seconds
Lead Generation, PPC, Email Marketing
Energy
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Pflugerville, TX
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  • Year 1: leads at $563 and a $850 customer acquisition cost on a ~$40,000 customer
  • Year 2: website traffic up 40%, with 3.52% converting to qualified leads
  • Year 2: cost per lead down to $86.52 and CAC to about $175
SEO, PPC, Social Media Ads
SaaS
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  • Website users up 750%, from 3.3K in 2022 to 37K in 2023
  • Organic social interactions up 615%, from 20 to 143
  • Direct traffic up 586% (391 to 2,685) and referrals up 54% (141 to 218)
Branding, Web Development, Content Marketing
Non Profit
51-200 Employees
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Round Rock, TX
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  • Website traffic up 86% since the newly branded website launched