Nichiha
Results
Client-verified- 451M PR impressions
- 28.8M paid media impressions
- 26% increase in paid media conversions
- 31% increase in deal revenue per contact
- 23% increase in marketing attributed revenue
Industry
Manufacturing
Employees
201-500
Location
Johns Creek, GA
Services
Content Marketing, PPC, Branding
Duration
N/A
Budget
N/A
Problem
Nichiha, a multinational cladding company, needed to shift its go-to-market approach toward commercial opportunities with high-value professional contacts while keeping a strong presence in the residential market.
Solution
BLD Marketing ran PR for brand awareness and paid media campaigns, generating 451M PR impressions and 28.8M paid impressions and lifting deal revenue per contact 31%.