Rockland Trust
Results
Client-verified- First-page rankings for relevant local keywords
- Conversion-focused microsites supporting seasonal campaigns
Industry
Bank
Employees
1K-5K
Location
Rockland, MA
Services
SEO, PPC, Web Development
Duration
N/A
Budget
N/A
Problem
Rockland Trust, a community bank, competes with local and national banks and needed more online visibility and conversion-oriented web assets to support seasonal campaigns and convert online and offline visitors.
Solution
inSegment built conversion-focused microsites for the spring campaign and for online ad visitors, ran geo-targeted PPC for banking searches near branches and deployed local-keyword SEO that earned first-page rankings.