OpenServed

Intero Digital

Google

Results

Client-verified
  • +100% Adoption Rate Across Accounts
  • 90%-100% Optimization Score for Auto-Applied Accounts
  • Up to 3 Hours Saved Per Person Per Week
Industry
AI
Employees
10K+
Location
Mountain View, CA
Services
PPC
Duration
N/A
Budget
N/A

Problem

Intero Digital had tested AI solutions for paid media accounts before, but the technology wasn't where it needed to be. It wanted AI to automate low-level tasks, identify opportunities and improve overall client performance, while staying cautious about client results.

Solution

After Google approached it about auto-applied recommendations, Intero Digital tested the feature for months on select accounts, then fully adopted it across accounts. The time saved on low-level optimizations was reinvested in high-level strategy, problem-solving and client interaction.