OpenServed

Omniscient Digital

Smartling

Results

Client-verified
  • $3.7M in qualified pipeline from organic search
  • 31,250% increase in blog conversions
  • 130x sitewide conversions
  • 12.8x ROI on organic search program
  • 118% boost in organic blog traffic
Industry
SaaS
Employees
201-500
Location
New York, NY
Services
Content Marketing, SEO
Duration
N/A
Budget
N/A
“Our team really leaned on Omniscient to help drive the direction and strategy of our organic search program. - Katie Festa, Senior Manager, Digital Marketing, Smartling”

Problem

Smartling's small marketing team struggled to publish consistently, and after losing its only in-house writer and subject-matter expert, several freelance agencies failed to deliver on schedule or quality.

Solution

Omniscient Digital audited existing content and built a product-led SEO strategy and roadmap targeting high-conversion-intent searchers, then created new content and optimized existing articles.