Duffy & Young (Brand)
Results
Client-verified- Mission, vision and brand values defined
- "Where Business and Individual Advocacy Meet" brand moniker
Industry
Law Firm
Employees
11-50
Location
Charleston, SC
Services
Branding
Duration
N/A
Budget
N/A
Problem
Duffy & Young needed to define who it is and how it stands out in Charleston's crowded legal community, highlighting its dual expertise in personal injury and business disputes and its deep local roots.
Solution
VIP Marketing ran a discovery phase, built a brand foundation with a mission, vision, values and the moniker "Where Business and Individual Advocacy Meet," and delivered a new logo, website and brand identity.