Perr&Knight
Results
Client-verified- 168% increase in contact form submissions
- 193% increase in consultation requests on the website
- 84% Growth in organic search traffic
- 125% increase in sessions
- 150% increase in rise in direct traffic
Industry
Insurance
Employees
51-200
Location
Boca Raton, FL
Services
Web Design, Web Development, SEO
Duration
N/A
Budget
N/A
“Outsourcing to Bop Design made my life easy. They do things quickly and professionally, almost as if I had my own staff. Leads and thought leadership increased, getting our name out as experts. Bop Design has it all - expertise, branding, and marketing. They're more than just a vendor, they're friends. - Scott Knight, Chief Sales Officer, Perr&Knight”
Problem
Perr&Knight, an actuarial consulting firm serving insurance companies nationwide, wanted to build thought leadership content to attract, convert and nurture leads, and to refresh its brand and website in 2016 and again in 2023 to position the firm for decades of growth.
Solution
Bop Design delivered a brand refresh and websites, and a custom ongoing B2B content marketing strategy aimed at leadership, compliance and legal decision-makers at insurers and insurtechs, promoting the firm's experts and targeting terms like "actuarial consulting" and "insurance state filing software". It produced 100+ blogs and 25+ qualified leads a month.