Schuh
Results
- 38% revenue surge vs counterfactual baseline
- 30% net positive revenue uplift after absorbed fulfillment costs
- £1 delivery fee promotion (reduced from £4.99) for four days
- 448 distinct permutations tested to validate the model
Industry
Footwear
Employees
1K-5K
Location
Livingston, United Kingdom
Services
Data & Analytics
Duration
N/A
Budget
N/A