OpenServed

The Branx

North

Results

Client-verified
  • Delivered web design, motion design, brand identity and product naming
  • $5M Series A funding
Industry
SaaS
Employees
N/A
Location
New York, NY
Services
Web Design, Branding
Duration
N/A
Budget
N/A
“They exceeded our expectations. Not only was the quality of the work better than we thought it would be; I would say that the quality of their work impacted our business.”

Problem

North, a FinOps platform that cuts cloud bills, wanted its brand to match its evolving AI-driven value proposition as it introduced its AI FinOps Copilot after a $5M Series A.

Solution

The Branx led the product naming for Noros, developed its visual identity, refined North's brand around the North Star, and delivered web design and motion design.