Assenagon Asset Management
Results
Client-verified- 100% increase in monthly baseline leads
- Full tracking and CRM integration
- Multi-channel acquisition engine
Industry
Finance
Employees
51-200
Location
Munich, Germany
Services
Social Media Ads, Lead Generation
Duration
N/A
Budget
N/A
“R17 has proven themselves as an asset to our team. Their experience in performance marketing and understanding of the financial services industry, as well as their willingness to go above and beyond, has been standout to the success of our partnership.”
Problem
Assenagon Asset Management had the credibility of a leading European asset manager but needed a scalable digital engine to win qualified B2B leads from institutional investment professionals in a long, high-consideration market.
Solution
R17 built a full-funnel performance strategy across LinkedIn, Meta and Google around the Multi-Asset Conservative fund, with tracking and CRM integration so lead sources could be measured, doubling monthly baseline leads.