Into the Sky
Results
Client-verified- 183% increase in web traffic within 3 months of rebranding
- 75% boost in conversion rates after optimization
- 35% higher email open rates
- 64% increase in user engagement after the redesign
Industry
Media
Employees
N/A
Location
N/A
Services
Branding, Web Design, Email Marketing
Duration
N/A
Budget
N/A
“Red Stone Studio completely transformed my blog into a professional, recognizable brand. The branding work and merchandise designs exceeded my expectations, and the growth strategies have been invaluable in helping me build a more engaged audience. I’m thrilled with the results.”
Problem
Into the Sky, a personal aviation blog by pilot Richard Brown, had an established readership but branding that lacked cohesion and impact. It needed a refreshed visual identity, a more professional platform, branded merchandise and an email system to attract new readers and deepen engagement with its audience.
Solution
Red Stone Studio developed a clean, modern logo alluding to the tail of the Mooney M20C aircraft with a calming blue palette, designed branded assets such as stickers, hats and shirts, revamped the blog's design for mobile and SEO, and set up Richard's email system for better communication with followers.