Nightcap
Results
Client-verified- 93M+ views
- +51% website traffic in a month (56K users)
- One video reached 27.8M TikTok and 37.1M Instagram views
Industry
Consumer Goods
Employees
N/A
Location
N/A
Services
Social Media Ads, Content Marketing
Duration
N/A
Budget
N/A
Problem
Nightcap, a drink spiking defense device from a young Shark Tank founder, had a growing budget and needed to raise awareness of both drink spiking and its brand through social media.
Solution
Ubiquitous matched Nightcap with a self-defense influencer whose video drew 65M views across TikTok and Instagram, producing 93M+ total views and a 51% jump in website traffic.