Thrival Muscle Recovery
Results
Client-verified- Monthly revenue from $73K to $327K
- 431% growth in organic sales
- TACoS from 24.36% to 13.31%
- CVR raised to 10.44%
- #1 organic ranking for main keyword
Industry
Supplements
Employees
N/A
Location
N/A
Services
PPC, CRO, Web Design
Duration
N/A
Budget
N/A
Problem
Thrival Muscle Recovery had around 900 reviews scattered across multiple listings against competitors with 8,000+, a main product image that didn't show its key differentiator (adjustability), and ad campaigns that performed well but weren't scalable or using the latest creative.
Solution
Amazon Growth Lab consolidated listings and merged 1,000+ reviews into one, revamped the main image to highlight adjustability with A/B testing, and redesigned ad campaigns with advanced keyword targeting, negation and bid optimization. Monthly revenue rose from $73K to $327K and TACoS fell from 24.36% to 13.31%.