PruittHealth (Pandemic Communications)
Results
Client-verified- Crisis communications kept patients, families and the community informed during Covid-19
Industry
Healthcare
Employees
10K+
Location
Norcross, GA
Services
Content Marketing
Duration
N/A
Budget
N/A
Problem
During the height of Covid-19, PruittHealth urgently needed to keep patients, families and the community informed about rapidly changing protocols and safety measures with timely, clear and consistent messaging.
Solution
Lucie Content applied its "Create Your News" approach, rapidly producing explainer and update videos and managing social channels with a crisis communication strategy.