OpenServed

DigitalCave

The Teacher Trainer

Results

  • New website launched in October 2026
  • Every course page kept its existing URL, with 301 redirects for retired pages
  • PayPal checkout with pay in full, Pay in 3 and pay in 30 days options
  • Consent-led Google Tag Manager set up in the client's own account
  • Ongoing website support, SEO and Google Ads from one team
Industry
Education
Employees
N/A
Location
Milton Keynes, England, United Kingdom
Services
Web Design, Web Development, SEO, PPC
Duration
(2026)
Budget
N/A

Problem

The Teacher Trainer is a family-run, Ofqual-regulated training centre in Milton Keynes that has qualified teachers, trainers, assessors and internal quality assurers since 2012, with every course studied fully online. The courses had moved on, but the website had not. It ran on ageing code and hosting, the growing course catalogue needed a clearer path from first visit to enrolment, course pages that had ranked for years needed protecting, and tracking sat in a third-party container rather than an account the business owned.

Solution

DigitalCave redesigned and rebuilt the website with the founder and team, organised around three routes (teach, assess or quality assure) plus a course quiz for anyone unsure where to start. Each qualification has its own page covering fees, curriculum, entry requirements and FAQs, with enrol and book-a-call buttons always in reach, and a PayPal checkout with flexible payment options. Every course page kept its URL, retired pages were redirected, and the site was checked on staging with a rollback plan before launch. SEO is built into every page, tracking moved to a consent-led Google Tag Manager container the client owns, and we continue to provide website support, SEO and Google Ads management.