Mortgage Markets CUSO
Results
Client-verified- 90.7% Increase in Instagram Views
- 248% Increase in Instagram Reach
- 41.2% Increase in Facebook Reach
- 137 New LinkedIn Followers
- 2,081 LinkedIn Impressions in 4 Months
- 163% Increase in LinkedIn Unique Visitors
Industry
Finance
Employees
51-200
Location
Vernon, CT
Services
Community Engagement
Duration
N/A
Budget
N/A
“Working with LYFE Marketing has helped us reach the next level, and we're excited about the visibility and growth we've seen through their support. - Michael Ferraro, President, Mortgage Markets CUSO”
Problem
Mortgage Markets CUSO had limited engagement and reach on organic social media, especially Instagram, and wanted to grow visibility without paid ads; the company had also been dissatisfied with five previous agencies that delivered templated, generic content.
Solution
LYFE Marketing built a balanced content mix of educational, promotional and entertaining posts optimized for Instagram and Facebook, focused on short-form Reels, carousels and quick tips, and continually adjusted the plan based on which posts performed best.