Innovative Men's Clinic
Results
Client-verified- New women's clinic brand grew from near zero to 6-10 new appointments per week through SEO
Industry
Healthcare
Employees
11-50
Location
Federal Way, WA
Services
SEO
Duration
N/A
Budget
N/A
“With my business, giving the client the opportunity to make maximum profit is what my goal is. When Logic Inbound came in to work with Innovative Men's Clinic, they established a baseline that allowed us to start measuring things to say we're moving forward or backward. Unless you can measure what your baseline is, you're lost. - Dave Biehn, Marketing Manager, Innovative Men's Clinic”
Problem
Innovative Men's Clinic's marketing was disorganized, ineffective and impossible to measure, with 20-30% of appointments ending in no-shows. In December 2016 it launched Innovative Women's Clinic, a new brand for hormone therapy and weight loss, and needed to take it from zero traffic to profitability.
Solution
Logic Inbound established a measurement baseline, then used SEO, paid search, email marketing, conversion rate optimization and retargeting. SEO alone grew the new brand to six to ten new appointments a week, six keyword variations on page one within six months, and near-zero cancellations from SEO traffic.