MediKeeper
Results
Client-verified- 16% increase in users
- 20% increase in % of new users
- 9% increase in # of sessions
- 26% increase in organic search traffic
Industry
SaaS
Employees
11-50
Location
San Diego, CA
Services
Web Design, Web Development, SEO
Duration
N/A
Budget
N/A
“Immediately after launching the website, we knew we hit a home run. We started seeing an increase in both the quality and quantity of leads coming into the website. After a year we noticed that the quality and quantity of leads were about 4X what we were getting before. So we challenged them again to see what else we could do, and we're now seeing an 8X increase in our lead generation. - Darryl Gordon, VP of Sales & Marketing, MediKeeper”
Problem
MediKeeper, a health and wellness SaaS company, felt its website was technically accurate but boring and did a poor job of conveying the platform's benefits to its target audience of employers and health plan decision makers at enterprise businesses.
Solution
Bop Design designed, wrote and developed a new website with a sleek interface, overhauled the sitemap, rewrote all content to be solution-focused and search-optimized, and added gated downloadable content for lead generation, speaking to each market segment.